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Logo Color Schemes


Analogous:

BP uses the analogous color scheme of green, yellow and yellow-green. I think the company probably chose these colors is to show they are environment safe.

Jamba Juice uses the analogous color scheme of yellow, yellow-orange and yellow-green. I think the company probably chose these colors is to show that they have many different fruity flavors.


Complementary:

Fanta uses the complementary color scheme of orange and blue. I think the company probably uses these colors to represent there orange flavored soda and how it's also refreshing.

Chili's uses the complementary colors of red and blue-green. I think the company probably chose these colors to represent a red pepper which is also apart of their logo.

Warm:

McDonalds’s uses the warm colors of red and yellow. I think the company probably chose these colors to represent that there food is hot meaning cooked fresh.

Red Bull uses the warm colors of red and yellow. I think the company probably chose these colors because it has to deal with being an energy drink.

Cool:

Ocean Spray uses the cool color of blue. I think the company probably chose this color because it represents water and it’s refreshing.

Twitter uses the the cool color of blue. I think the company probably chose this color because it shows that the app is a fun and chill.

Monochromatic:

Animal Planet uses the monochromatic color of green. I think the company probably chose this color because it wants to show that it’s a channel based on earth and it’s environment.

A&W uses the monochromatic color of brown. I think the company probably chose this color because it’s the same color as rootbeer.

Triad: 

 The Superman logo uses the triad color scheme of red, yellow and blue. I think they chose these colors because Superman has many different qualities about him that make him a superhero. 

Burger King uses the triad color scheme of red, yellow, and blue. I think the company probably chose these colors because it shows that there food is hot and fresh and tasty as well. 























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